The People behind LitmusWorld
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About LitmusWorld

Established in October 2015, LitmusWorld, an enterprise SaaS business, implements a platform to help large enterprises deliver contextual conversations that enable dramatic improvements in stakeholder experience. The platform is quick to setup, simple for stakeholders to respond and delivers actionable insights across touchpoints, all in real-time. This allows the touchpoint owner to measure, manage and improve overall stakeholder experience. Over 2 years of business transformation, 80 million conversations, we’ve built meaningful relationships between enterprises and their stakeholders, that allows them to be more competitive and profitable, one touchpoint, one conversation, one relationship, at a time.

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Ajay Row


An entrepreneur and executive with nearly 30 years of experience globally in database marketing, analytics, loyalty and CRM across industries.
Former ED - Aimia India. Alumnus of IIM Calcutta.

Ramesh Natarajan


An entrepreneur and executive with 25 years of experience globally in customer management, general management, sales & marketing and research across industries.
Former VP & CEO DHL Express - RoSA. Alumnus of IIT Bombay, IIFT New Delhi.

Manish Srivastava


An entrepreneur and executive with nearly 20 years of experience in technology, research and innovation with additional experience in complex systems and data.
Former AVP & Principal Architect, Infosys Labs. Alumnus of IIT, BHU, Varanasi.