LitmusWorld CX Dictionary 40 Buzzwords Defined Understanding any industry starts with learning the terminology that is commonly used on a day-to-day basis. To help you brush up your customer experience management skills, check out this exclusive list of 40 buzzwords prepared by the CX experts at LitmusWorld that will enhance Read more…
Festive Shopping Index featured on Statista Festive Shopping Index 2017-2020 Since 2017, LitmusWorld, in association with the Retailers Association of India (RAI), has been conducting an annual consumer sentiment survey to measure the Indian consumers’ shopping sentiment during the festive season. The resulting Festive Shopping Index indicates predominant consumer shopping Read more…
Making Net Promoter Score® your North Star Metric Businesses are actively taking steps to grow their customer base and create brand equity. To do this, they must maintain an excellent Net Promoter Score® or NPS®. Industry specialists and businesses use it as a metric to measure customer opinions on their Read more…
Establishing accountability for CX outcomes to build linkages with internal revenue/cost metrics When we talk about customer experience, it is easy to see that it can lead to loyal and satisfied customers. From there, it is not difficult to reach word of mouth marketing and repeat purchases by this customer. Read more…